If you thought direct selling is an outdated method of reaching out to customers, think again! Amway has quietly proven that ‘being direct’ still works and have moved their brand right ahead. What has worked for Amway better in recent years than before? What makes their customers click? Mette Henius  and Mariel Kuittunen  tell Amcham the inside story!

ManpowerGroup is the Member of the Year 2013. It becomes the eighth company to win the recognition in what constitutes the longest tradition in the (brief) history of AmCham Finland.

‘Don’t miss May 14 Talent Talks® recruitment and matchmaking event’

Diane Martin replied late at night via email. She is in Lapland collecting “material.” The new professor for Sustainable Marketing is set to bring her discipline to the 21^st century. Key concepts: honesty and friendship.

‘Is your business green enough? Do the health check!’

ROI Finland program is all about spotting investment opportunities and selling them to the big boss. To properly prepare for a “go-ahead,” fix a session at the ROI Finland Labs. (Sure! Free of charge for members.)

There is a way to fight poverty, lack of housing, and homelessness head on. Give those in need a home. A new member company Earth House is reaching out to the poorest of the poor and using its innovation – a durable lightweight building structure – to turn slums into healthy and functioning cities.

Although the Transatlantic Trade and Investment Partnership (TTIP) can be a mouthful, the name is no excuse for not placing your bets on the US market.